This is one of the most recurrent questions that bother every website owner whether he is a business man or an individual blog owner is “How to rank number one in google search?” Well, the answer to this lies in the understanding of complexity of search engines i.e. to understand the way search engines work. There are a lot of factors that play a key role in ranking of the webpages and the basis of which search engines prioritize and show search results. The best way to do this is to identify what do search engines e.g. google looks in the website to determine the page rank. This would therefore tell you to incorporate such criteria in your website and get a place in the spotlight.
The basic purpose of google is to ensure that google must display the most relevant, authentic/ popular and high quality information to the search queries. So if translate these criteria we get that by paying attention to all of the above three aspects, your website would get higher ranking and the better you do, the higher will be your ranking. There are a lot of things that have the ability to influence your website’s position in google searches but we would include only some of the most critical ones that are constant most of the time and must be taken care off immediately if you want to be ranked no.1 in google search. They are following:
- Clear and concise page titles
- The content of the page
- Choosing the most appropriate keywords
- Including the links to other appreciated and praiseworthy websites
- Including specific keywords in the URL’s of webpages
- Social Media links e.g. Facebook page, twitter, linked in etc. must be present
- Learn about google quality filters and try to avoid them
- If possible start your own blog to highlight your website
You must keep in mind that you have to satisfy not only your visitors but also the search engine’s spiders/robots to get higher ranking. Launching the website is not as difficult as to direct traffic towards it. Keeping your webpage linked to other noteworthy webpages that would be mutually beneficial for both. Search engines usually look at how many pages are linked and what are their quality, relevancy and what anchor words, words that are used to link the webpages, are used. If you are not sure what to do regarding this you always have an option to get to an expert SEO, which of course would incur some cost but you are the one who wanted it right the very first time.
Otherwise, you can spend some of your time and learn it by starting from the basics that you would get from this article and finding your way upwards, which would be a very good skill to have because of day to day increasing demand of getting higher or most of the time no.1 ranking on google. This would be a good tradeoff for the time you would invest in acquiring this skill because in this way you can help your friends who have same objectives or may be one day cash your skill in the market.